Asia Honorary Advisers

Professor Pavida Pananond

Asia Honorary Adviser, Thailand



Pavida Pananond is Professor of International Business at Thammasat Business School, Thammasat University, where she has been based upon completing her graduate studies at McGill University in Canada (MBA) and the University of Reading in England (PhD).

Pavida's main research interest is global strategy, particularly with reference to how companies in emerging markets develop and expand overseas.

She also studies the governance of global industries and the upgrading of emerging market firms in global value chains.

Pavida hasauthored numerous academic articles, book chapters, books, and opinion editorials in media outlets such as Bangkok Post and Nikkei Asia. Her academic publications have appeared in California Management Review and Global Strategy Journal, among others. She serves on editorial boards of several international academic journals, including as Area Editor for Journal of International Business Policy.

Pavida received the prestigious Alan Rugman Visiting Fellowship for the academic year 2024-25 from University of Reading, Henley Business School. Pavida also engages actively beyond academia.

Her views are often sought from international media including Al Jazeera, BBC, Bloomberg, Chanel News Asia, and Financial Times. Pavida undertook policy researches for international organizations, such as the United Nations Economic and Social Commission for Asia and the Pacific and the World Health Organization.

Since 2017, Pavida has been one of the Honorary Advisers to Asia New Zealand Foundation, an authority in helping New Zealanders build their knowledge and skills to thrive in Asia. Her corporate role includes board membershipofPrecious Shipping Public Company Limited, Thailand’s leading dry bulk carrier. Pavida is a frequent speaker at national and international public forums and conferences.